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Home»Business»Secure Parking eyes 6,000 sites amid rising urban mobility demand
Business

Secure Parking eyes 6,000 sites amid rising urban mobility demand

editorialBy editorialNovember 29, 2025No Comments3 Mins Read
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Secure Parking eyes 6,000 sites amid rising urban mobility demand
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Secure Parking, which is into parking management, is eyeing 20-fold growth in India in a decade as urbanisation and vehicle ownership surge in the country.

The Australian company which entered India in 2007 now operates 300 car parks across 40 cities with 6,000 employees. It has been growing at 25–30% annually.

“Only 10% of Indian parking is organised,” Arvind Meyer, CEO, Secure Parking India said in an interview.

“With rising car ownership—about 4,00,000 new cars every month—the opportunity is massive. We aim to grow from 300 sites to thousands over the next decade,” he said.

Beyond malls and airports, municipal car parks, metro stations, the company sees significant potential and growth opportunities in PPP projects. It also sees data as a future asset.

“We already have over two million customers in our database,” Mr. Meyer said. “This allows personalised engagement, like sending offers when a customer enters a mall,” he added.

Stating that India’s market dynamics differ sharply from developed economies, he sad India is very similar to Indonesia—high manpower usage and very large car volumes. But ticket sizes are small.

“Despite these differences, the fundamentals remain unchanged: easy entry and exit, good environment, and increasingly digital payments,” he said.

The company is pushing toward “windows-up” transactions, where customers enter and exit without rolling down windows, thanks to number plate recognition and FASTag integration.

Technology is central to Secure Parking’s growth. Its Indian-built Dolphin access-control system, which integrates digital payments and license plate recognition, is now exported to markets like Cambodia.

“We aim for 100% digital payments to reduce queues and improve efficiency,” Mr. Meyer said.

The company’s portfolio spans malls, airports, corporate offices, and government projects.

At Ahmedabad Airport, revenues rose 30–40% after the company implemented best practices and controls. Design expertise is another differentiator, he said.

For upcoming projects like Jewar Airport, the firm will map traffic flow, optimise entry and exit points, and train staff to minimise congestion.

Commenting on parking as a business, Brett Matthews, Global CEO, Secure Parking said his company’s strategy was to transform parking from a chaotic necessity into a technology-driven service.

“Parking began historically as a chaotic, unorganised activity,” Mr Matthews said. “Our job is to ensure a clean, safe, efficient and customer-friendly experience. If customers leave feeling neutral—no stress or dissatisfaction—they return repeatedly,” he added.

He said COVID-19 hit the sector hard, but Secure Parking survived while many global operators collapsed.

“Work-from-home trends still affect office parking, but marketing and new services help fill gaps,” Mr. Matthews said.

With technology, compliance, and customer experience at its core, Secure Parking is positioning itself as India’s go-to parking solutions provider in a market poised for rapid formalisation, he added.

Published – November 29, 2025 08:04 pm IST

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