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Home»National News»Iran war: Why Flipkart and Amazon are seeing a spike in induction cooktop sales
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Iran war: Why Flipkart and Amazon are seeing a spike in induction cooktop sales

editorialBy editorialMarch 12, 2026No Comments4 Mins Read
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Iran war: Why Flipkart and Amazon are seeing a spike in induction cooktop sales
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3 min readUpdated: Mar 12, 2026 03:38 AM IST

The Iran war’s ripple effects have reached deep into India’s kitchens. With cooking gas supplies tightening and prices climbing sharply, Indian consumers are rapidly pivoting to electric alternatives — and e-commerce platforms are seeing the evidence in real time. Flipkart said that the recent surge in sales of induction cooktops has turned the appliance from “kitchen upgrade” into a “survival necessity” for many households.

The price of a 14.2 kg domestic LPG cylinder in Delhi has jumped to Rs 913, up from Rs 853 — a hike of Rs 60 — while commercial cylinder prices rose by Rs 115. Though the Centre has assured that households will not face a shortage, the crisis has already led to several restaurants around the country shutting down, or severely cutting back on operations. In some parts of the country, the panic has driven a black market. An executive from the food industry said that cylinders are being sold for as much as Rs 2,000-Rs 3,000, with consumers forced to pay the premium because cylinders are simply unavailable at agencies.

In a statement to The Indian Express, a Flipkart spokesperson said that sales of induction cooktops have quadrupled in the last few days, with demand coming from cities like Delhi, Kolkata, and Uttar Pradesh.

“We are seeing an unprecedented surge in induction sales driven by a combination of soaring costs and physical supply shortages of LPG. Sales volume has quadrupled over the last 4-5 days as compared to the preceding 3-4 weeks, with some localised high-demand areas like Delhi, Kolkata, and UP having even higher spikes as consumers hedge against future price volatility,” a Flipkart spokesperson said.

How does an induction cooktop work?

Induction cooktops use electromagnetism to heat cookware directly rather than heating a surface or flame. A high-frequency alternating current passes through a copper coil beneath the glass-ceramic surface, creating an oscillating magnetic field. When magnetic cookware is placed on top, this field induces tiny currents within the pan, causing it to heat up instantly. They only need electricity to run, and no other additional fuels.

‘Massive surge’ in cookers, kettles and fryers

The company is also seeing a “massive surge” in other categories like electric cookers, kettles, and air fryers, which it says is “expected to continue increasing with each passing day”.

The war in Iran, initiated by the United States and Israel, has triggered a global energy shock that is now being felt in India’s kitchens. The conflict has disrupted tanker movement through the strategic Strait of Hormuz, one of the world’s most important oil and gas shipping routes, through which a large share of global energy supplies passes. For India, which depends largely on importing its fuel needs, the vulnerability is particularly acute.

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An Amazon spokesperson said that sales of induction cooktops have increased over 30 times, while sales of multi-use kettles have doubled. Meanwhile, rice cookers and electric pressure cookers have quadrupled in sales.

Soumyarendra Barik


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Soumyarendra Barik is a Special Correspondent with The Indian Express, specializing in the complex and evolving intersection of technology, policy, and society. With over five years of newsroom experience, he is a key voice in documenting how digital transformations impact the daily lives of Indian citizens.
Expertise & Focus Areas Barik’s reporting delves into the regulatory and human aspects of the tech world. His core areas of focus include:



The Gig Economy: He extensively covers the rights and working conditions of gig workers in India.


Tech Policy & Regulation: Analysis of policy interventions that impact Big Tech companies and the broader digital ecosystem.


Digital Rights: Reporting on data privacy, internet freedom, and India’s prevalent digital divide.


Authoritativeness & On-Ground Reporting: Barik is known for his immersive and data-driven approach to journalism. A notable example of his commitment to authentic storytelling involves him tailing a food delivery worker for over 12 hours. This investigative piece quantified the meager earnings and physical toll involved in the profession, providing a verified, ground-level perspective often missing in tech reporting.
Personal Interests Outside of the newsroom, Soumyarendra is a self-confessed nerd about horology (watches), follows Formula 1 racing closely, and is an avid football fan.
Find all stories by Soumyarendra Barik here. … Read More

© The Indian Express Pvt Ltd

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